Meet Adam

I’m Adam Lloyd, creator and host of the UK True Crime Podcast and YouTube Channel, where I’ve been sharing compelling true crime stories from across the UK since 2016. My focus is on telling varied and often under-reported stories — both solved and unsolved — that span the full spectrum of UK criminal history.

With close to 100 million downloads, my podcast consistently ranks among the top true crime shows in the UK and has been nominated in four categories at the 2025 UK True Crime Awards. What sets my work apart is the human connection: I regularly speak with the families affected by these crimes, and I’m passionate about ensuring their voices and experiences are heard with empathy and respect.

Over the years, I’ve had countless conversations with aspiring true crime creators, and I now offer one-to-one consulting and a comprehensive online course to help others enter this space without repeating the same hard-learned lessons.

I’m also available for live speaking events, conferences, and media appearances, bringing not just deep knowledge of UK crime but also a commitment to ethical storytelling.

One-to-One Podcast/YouTube Consulting with Adam Lloyd

Thinking of starting a true crime podcast or YouTube channel — or taking your current one to the next level?

Is your motivation to make enough money to quit your day job?
To build a successful channel telling crime stories? I can help.

With nearly 100 million downloads and almost a decade of experience in the UK true crime space, I know exactly what works — and what doesn’t. I’ve made the mistakes so you don’t have to.

In my personalised one-to-one consulting, we’ll cover everything from:

Choosing your niche and telling stories ethically

Research and scripting techniques

Technology and Equipment

Audio quality and editing tips

Building and engaging your audience

Growing your Social Media Presence

Marketing and design

Dealing with reviews/ comments / negativity

Monetisation and sponsorship strategies

Avoiding legal pitfalls

Writing books / articles

And much more — tailored to your goals

Whether you’re just starting out or want to grow a podcast that’s already live, I’ll help you cut through the noise with proven, practical advice.

True Crime Content Creation Masterclass

Turn Your Passion for True Crime into Captivating Content — and a Profitable Business.

Whether you’re dreaming of your own podcast, YouTube channel, or both, this step-by-step course shows you how to research, script, and grow a true crime channel — ethically and effectively.

What you'll learn:

Storytelling Techniques

Structure your content like a pro to keep your audience engaged.

Research Mastery

Find reliable sources, fact-check ethically, and avoid legal pitfalls.

Ethics

What do you need to know?

Technology

What do you need and how can you save time?

Marketing & Design

Which designs get results? What should be your podcast strategy? How can you get the best results from social media

Monetisation Methods

Content Creation can pay you well. Ads, sponsorships, Patreon, brand deals, merch — I cover it all.

Become an Author

I wrote a true crime book, let me show you how you can do the same.

Case Studies

Dissect top-performing true crime creators and learn what makes them successful

Book Me To Speak at Your Event

Looking for an adaptable, insightful speaker on true crime?

I’m Adam Lloyd, host of the UK True Crime Podcast and YouTube Channel with almost 100 million listens and nearly a decade of experience telling powerful stories from across the UK criminal landscape. I have also had my book about serial killer Angus Sinclair published.

I’ve spent years deep in the real stories of crime — speaking with victims’ families, dissecting the psychology of offenders, and exploring the wider impact of crime on communities. I bring this depth, emotion,
and sharp analysis to every stage I step on.

Whether your audience is in law enforcement, media, criminology,
podcasting, or simply true crime fans, I deliver talks that are:

Thought-provoking
Why do people commit unthinkable crimes?

Ethical
How do we tell victim-led stories with compassion and respect?

Practical
What can we learn from real cases to improve justice and storytelling?

Entertaining
With compelling case studies and behind-the-scenes insights

The weekly UK True Crime Podcast & YouTube Channel, hosted by Adam, is the home of UK True Crime. 

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